Funding
What you will learn
- How different funding options work and when to use them
- How to assess whether your startup is ready for funding
- How to structure a compelling funding narrative
- How to understand investor expectations and trade-offs
Who is this course for
- Founders considering external investment
- Students exploring funding as a growth option
- Teams preparing for pitch events or investor meetings
- Entrepreneurs who want a realistic view of funding dynamics
Course format
This module is strategy-driven and applied. You work on funding decisions for your own venture, supported by case discussions, short theory inputs and peer feedback focused on clarity and feasibility.
Frequently Asked Questions
Do I need to raise funding after this module?
No. The module helps you decide if and when funding makes sense.
Does this module focus only on venture capital?
No. Multiple funding paths are discussed and compared.
How is the module assessed?
Assessment focuses on funding strategy and decision-making, not pitching performance.

Funding
Funding explores how startups prepare for, approach and secure external investment. In this module, you learn how funding fits into your growth strategy and how to engage investors with clarity, credibility and realistic expectations.
This course also includes:
- Funding strategy frameworks
- Real startup funding cases
- Investor perspective insights
- Direct application to your venture

